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Product Innovation and Development

Advanced Learning Materials | Certificate Accredited by CPD | Lifetime Access | 24/7 Expert Tutor Support


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Summary

Price
£15 inc VAT
Study method
Online
Duration
15 hours · Self-paced
Access to content
Lifetime access
Qualification
No formal qualification
CPD
15 CPD hours / points
Certificates
  • Digital certificate - £4.99
  • Hard copy certificate - £9.99
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

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Overview

Imagine transforming your innovative ideas into successful products that captivate the market and drive business growth. Unlock the power of Product Innovation and Development with our comprehensive course in Marketing.

Experience the thrill of bringing groundbreaking products to life and revolutionising the market with our Product Innovation and Development course. Master the art of strategic marketing, consumer behaviour, product lifecycle management, and more. Take the first step towards becoming a marketing visionary and shape the future of successful product innovation.

Learning Outcomes:

  • Gain a solid understanding of marketing fundamentals and the strategic process involved in product innovation and development.
  • Explore the marketing environment and market segmentation techniques to identify target audiences effectively.
  • Analyse consumer buying behaviour and business market dynamics to inform product strategies and decision-making.
  • Learn essential marketing research techniques to gather valuable insights for product development and market positioning.
  • Develop comprehensive product and branding strategies to create a competitive advantage in the market.
  • Discover integrated marketing communications approaches, including advertising, sales promotion, personal selling, and digital marketing.

CPD

15 CPD hours / points
Accredited by CPD Quality Standards

Course media

Description

In the dynamic world of business, staying ahead of the curve requires constant innovation and strategic marketing prowess. Our Product Innovation and Development course is designed to equip learners with the knowledge and skills needed to drive product success in today's competitive landscape. From understanding the basics of marketing to implementing effective branding strategies, this course covers a wide range of topics essential for product innovation and development.

Through a comprehensive curriculum encompassing market research, consumer behaviour, pricing strategies, and marketing communications, participants will develop a deep understanding of the marketing process and its critical role in product success.

Certification

Upon successful completion of the course, you have the option to receive a certificate titled Marketing. The following prices apply for the certificates:

  • PDF Certificate: £4.99

You will receive an email with your certificate in PDF format that you can print or share For only £4.99.

  • Hardcopy Certificate for Students in the UK: £9.99

This option provides you with a high-quality, professionally printed certificate delivered to you anywhere in the UK for only £9.99

  • Hardcopy Certificate for International Students: £14.99

For students outside of the United Kingdom, this option ensures delivery of a high-quality, professionally printed certificate to your international address for only £14.99.

Who is this course for?

  • Aspiring marketers seeking to enhance their skills in product innovation and development.
  • Product managers and marketing professionals aiming to stay updated with the latest marketing strategies and tactics.
  • Entrepreneurs and business owners looking to drive product growth and gain a competitive edge in the market.
  • Students and individuals interested in exploring the exciting field of marketing and product development.
  • Professionals from various industries who want to expand their knowledge of marketing principles and apply them to their work.

Career path

  • Product Manager: £40,000 - £80,000 per annum
  • Brand Manager: £35,000 - £65,000 per annum
  • Marketing Strategist: £45,000 - £90,000 per annum
  • Market Research Analyst: £30,000 - £55,000 per annum
  • Advertising and Promotions Manager: £40,000 - £75,000 per annum

Questions and answers

Currently there are no Q&As for this course. Be the first to ask a question.

Certificates

Digital certificate

Digital certificate - £4.99

Hard copy certificate

Hard copy certificate - £9.99

Hardcopy Certificate for International Students: £14.99

For students outside of the United Kingdom, this option ensures delivery of a high-quality, professionally printed certificate to your international address for only £14.99.

Reviews

Currently there are no reviews for this course. Be the first to leave a review.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.